23 Jul, 2019 | Innovation, Marketing
What companies can learn from the entrepreneurs and businesses openly apologising for their mistakes With the advent of social media and 24/7 availability culture fascinating new trends seem to emerge on a weekly (sometimes daily!) basis, a lot has been written about...
2 Jun, 2019 | Inspiration, Marketing
It doesn’t matter what platform or media you are targeting in this crazy world of 2019 – the same question always applies: What do I need to do to create a successful advertising campaign for my brand? Success is an important metric to agree on beforehand of...
31 Dec, 2014 | Inspiration, Marketing
I’ve made social media a massive part of my life this year (like it hadn’t been in previous years!). A major change I made this year was to be consistent. So, here are my social media resolutions for 2015. Be consistent with sharing & commenting as well as viewing...