2 Jun, 2019 | Inspiration, Marketing
It doesn’t matter what platform or media you are targeting in this crazy world of 2019 – the same question always applies: What do I need to do to create a successful advertising campaign for my brand? Success is an important metric to agree on beforehand of...
30 Apr, 2019 | Inspiration
It’s a curious feeling, holiday time in this hyper-connected, always-on culture we are in – blurry lines between work and personal life continue. I’m on holiday for a week soon so I thought it was a good time to write about this subject as I know I’m not...
8 Apr, 2019 | Inspiration, Leadership
Leadership is a fascinating subject, and one that is written about a lot. A lot of the ideas about the qualities that make up a leader are fairly generic – inspiring, focused, and having the ability to make people follow them. So, one of my focuses and resolutions for...
31 Dec, 2014 | Inspiration, Marketing
I’ve made social media a massive part of my life this year (like it hadn’t been in previous years!). A major change I made this year was to be consistent. So, here are my social media resolutions for 2015. Be consistent with sharing & commenting as well as viewing...
20 Dec, 2014 | Inspiration
As an experiment, a year ago I turned my personal profile into a Page on Facebook and left all of its wonders behind. Why did I do this? Well, a variety of reasons – one main thing I was aware of was the sheer amount of downtime I was spending scrolling aimlessly...